Jewell, Mark. With Rachel Christenson.
Title SELLING ENERGY: INSPIRING IDEAS THAT GET MORE PROJECTS APPROVED! VOLUME 1.
Binding Hard Cover
Book Condition Fine
Jacket Condition Fine
Publisher Energy Efficiency Funding Group 2014
1941991009 / 9781941991008
Inscription Inscribed By Author
Seller ID 28018
202 pp, large 8vo (9 1/4" H). Non-personal inscription by author on title page. Color illustrations. "Based on twenty years of experience influencing efficiency decision-making in more than three billion square feet of properties, this author concludes that many more projects would be approved if energy professionals were actually trained to 'sell' rather than simply 'promote' efficiency. Energy efficiency products, services, and programs all require effective selling. Professional sales skills make you more successful at advancing any energy efficiency initiative, regardless of your role in the process. Moreover, you need to think of yourself as a sales professional even if your job title does not include the word 'sales'. This book contains more than 80 short essays, each of which examines a unique aspect of efficiency-focused professional selling."